How to Harness the Power of Direct Mail to Attract New Clients and Build Your Medical Practice…
Even if you currently lack time, money and sales talent!
 Introducing the most convenient and most complete full turnkey new mover direct mail postcard program guaranteed to take the guesswork out of marketing your healthcare business, attracting new clients and building your medical practice.
Our New Mover Direct Mail Program for Healthcare and Medical Providers gives you a convenient, affordable and effective way to immediately generate awareness in your community and build your medical practice.
The monthly program consists of full color, jumbo postcards mailed to new families in your area with a special new mover offer and invitation.
Marketing Benefits
This convenient program will give you specific, measurable and timely marketing support that will deliver new customers to your door. You will be able to:
- Reach a lucrative target audience quickly and conveniently
- Introduce your company to new families long before your competition even knows they are in town
- Position yourself as a well-respected medical provider and to provide an immediate and compelling invitation for these potential customers to experience your service
- Fuel word of mouth advertising and get new customers to visit you without spending a fortune on lackluster advertising programs
- Generate timely and consistent awareness for your medical practice and secure the lion’s share of business without spending a fortune on advertising
- - - -
From: Steven Lanham
President,
Ezdirectmail
Dear Healthcare Professional,
Isn't it unfair?
You deliver the absolute very best medical services in your city. You consistently go the extra mile for your patients – even on your own dime.
Yet, you have no awareness in your market. Your client base is stagnant or barely growing. Competition from other providers is fierce and getting new patients is next to impossible. That’s because when it comes to medical services, people are extremely loyal to their existing providers.
And unjust as this is, here’s the hard truth:
It doesn't matter if you are the best medical provider in your city; if you don’t know how to market your business to attract new clients, you are going to continue to be the best-kept secret in your town. You will continue to struggle to generate any real revenue and find it difficult to expand your patient base.
And there is one simple reason:
Being the very best medical service provider is ONLY important AFTER someone becomes a patient…
Before someone becomes a patient, they only know how good your MARKETING is
I strongly suggest you re-read that sentence again; for many, it'll be one of those profound a-ha statements you are ever likely to read about your business.
If you've been disappointed at the growth of your business … if you want to stop worrying about where your next patient is coming from… if you are frustrated with the amount of revenue your business is generating… and you want a simple, convenient and affordable way to start generating the steady flow of customers you deserve, then please read this very carefully.
You are about to discover the direct mail marketing solution you've been looking for…
Why My Program is More Powerful Than ANY OTHER Marketing Program You Can Get Your Hands On:
Have you ever invested in an ad in the local paper but you weren't able to measure how effective it was (or wasn't)? Have you relied on word-of-mouth advertising to increase your business? Have you printed fancy flyers or joined your local chamber?
You've probably tried some or all of these ideas. Sometimes they work; sometimes they don't. Building your business with this hit or miss approach is a little scary, but there is a solution…
Direct mail is the only marketing tool that allows you to instantly and consistently track and measure your success – right down to the nearest dollar. By using the proven power of direct mail to reach new movers – one of the most lucrative and typically more responsive audiences available to marketers – this makes for a truly winning combination. And my monthly new mover program for healthcare professionals is simply the best in the business.
Here's why:
Our monthly new mover program uses a professionally designed, full color jumbo postcard. It's printed in full color which means it can contain your photograph, your logo, even a map along with the specific details of the services you provide. Your postcard is mailed to new families shortly after they arrive in the neighborhood. And if your offer is good, will translate into a continuous stream of new customers each and every month.
You Just Concentrate on Serving Your Patients, We'll Manage Your Program – From Start to Finish
The New Mover Direct Mail Program for Medical and Healthcare Professionals is completely turnkey. Not only do we handle the design and printing of your welcome postcards, we also take care of the mailing list and addressing.
My Direct Mail Program Promises
I am so confident that this program will help you reach new families better than any other program, I'm promising that I will back it up with TWO Program Promises:
Promise #1: You can cancel the program at any time - there is no contract. If you don't see a measurable increase in business, I want you to call and stop your mailings.
Promise #2: 95% Mail Deliverability Guarantee. For all pieces returned over the 95% allowance, we will refund you the entire cost per piece (i.e. printing, assembling, mailing list AND postage) for those pieces.
How Much Does This Program Cost?
There is a one-time enrollment fee of $69.95 and then it's only 99 cents per piece. This even includes postage. We also offer quantity discounts for larger mailings (i.e. more than 500 pieces/month).
You will also receive a copy of the mailing list conveniently printed on peel 'n stick labels for you to use for additional follow up.
Most of our clients invest an average of $25 - $175 each month to reach new movers by direct mail. And because there is no monthly minimum, we serve many businesses investing less than $30 a month. 
Your jumbo postcards are printed in beautiful full color on heavy card stock. They include a varnish coating on the front. Please click here to request samples of our postcards.
The truth is, it will only take a handful of new customers to pay for your monthly investment. And if you factor in word-of-mouth referrals from these new customers, direct mail success is a lot closer than you think.
One Final Word If You are Still Unconvinced
In this letter I've done my best to remove as much of the risk associated with typical advertising and marketing programs.
First, there is no contract which means you can cancel at any time for whatever reason.
Second, there are no set-up costs or design and printing fees to worry about. Lastly, I'll pay you the full cost per piece of returned mail over the 95% allowance. I am not aware of a single direct mail company that offers such a guarantee. Often times, they'll refund the cost of list. But with my promise, I'll refund the cost of the list, the printing, the mailing AND the postage.
I wish you every success in your medical practice business,
Steven Lanham
President
Ezdirectmail
P.S. Still unsure? Check out this list of the TOP 5 REASONS why my Monthly New Mover Program for Medical and Healthcare Professionals is More Powerful and Affordable Than Any Other Marketing Program.
|
