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NEW MOVER MAILINGS BLOG

Why direct marketing still works

9/28/2017

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Earlier this month, Aerie (sister company of American Eagle) sent their loyal customers a special gift in the mail. As a 'thank you', a postcard and free piece of clothing were sent to loyalty members. Yes, a clothing item.

Whether it is a postcard or small package, consumers are still paying attention to direct mail. Direct mail has become more personable than ever! Our Company has the ability to track consumers based on interests or track all the new families in a single zip code! You can welcome your new neighbors to the area by starting with us. 

READ MORE on how direct marketing is still relevant in a digital world.

CHECK OUT these 21 objects you can send in the mail.
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How to happy hour with your colleagues

9/13/2017

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It's Thursday and your co-worker sent out an email blast to the team for some post-work fun. Exciting, right? Yes, of course! Remember: you may have clocked out of work, but you still have to remain professional.

Here are a few of our Happy Hour tips:
  1. Know when to stop; don't become the talk of the office for the wrong reasons
  2. Gossiping at after work events is still as inappropriate as it is at work
  3. A night out with the co-workers is not the same as going to Las Vegas clubs

Read more tips HERE

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Repetition, repetition, repeptition

9/6/2017

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Every marketer understands no matter the platform, repetition  and consistency are the key to a successful marketing campaign. Both in the digital and tangible world, consumers will not recall what they saw the first, second or third time.

Companies like us always recommend to send a mailing out more than once or provide material like our magnet mailers to allow a concrete and physical option to incorporate in the consumer's daily life.

To clients, it may seem the marketer is seeking more money; but in reality, we understand what needs to done for shoppers to buy. Thus, a reason for companies to set a marketing budget. A consistent, persistent message proves a higher return on investment.

Read more on why our fellow marketers at Water Tight Marketing and The Financial Brand concur.
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